Next month I (on behalf of TGO Consulting) am doing a BI presentation at the Spring 2011 IT Forum for the Certified General Accountants of Ontario and I have been racking my brain to come up with some new twists to the presentation as I just didn’t want to show the same old stuff. After much thinking I decided I was going to show how PerformancePoint Services can be integrated with Twitter. Now why would you want to do this you ask? Why wouldn’t you want to do this I say!
In a perfect world, all data would be in a structured format (i.e., stored in databases and normalized) that would lend itself to quick, easy and powerful slicing and dicing to support the decision-making process. Unfortunately we don’t live in that perfect world and huge amount of the data that decision makers need lies in an unstructured format. This data resides in things like Word documents, Emails, Excel spreadsheets, PDFs and on the internet in forums and websites. The dilemma is that compiling and analyzing this unstructured data is time consuming and difficult, but not doing so means that decisions are being made based on incomplete data sets.